Woolworths Mall of Africa Welcomes La Mer
I am really excited and proud to announce that La Mer is officially available in-store at the Woolworths Mall of Africa. On Wednesday 11 October, I had some of my WCW join me at the new La Mer Counter at Mall of Africa for some much needed skin education, by two of La Mer’s best professionals; the lively and funny skin guru all the way from Paris, Regional Education Manager; Rodolphe Bories, as well as the all knowing skincare powerhouse Education Executive; Meagan Africa.
The purpose of this event was to celebrate the launch of new #SkinColourDeLaMer and their shade extension range, of 8 brand new darker shades, which means that all South African women have a shade in my favorite foundation. Now that is definitely a reason to celebrate. The event was a super educational and an aesthetic dream! Learning something new about skincare, in style, with all your girlfriends… this I could do everyday!
During this really informative chat with Rodolphe and Meagan, Rodolphe also showed us 2 make up looks we can pull off and still have great skin; the hydrated look, where he used La Mer’s iconic Crème De La Mer on a model’s skin to ensure that her skin stays hydrated even with full coverage make up. Tip: When using the Crème de La Mer, makes sure you warm the product up by rubbing the cream in your hands until it gives you an almost liquid consistency.
The brightened look gave a more highlighted look to the face so Rodolphe used one of my favorite La Mer products with the foundation to give a glowing look, the La Mer Renewal Oil. The oil is extremely good for your skin and has a very light consistency which will certainly not make you feel like you’ve eaten a bucket of fried chicken with your whole face. I know a lot of people are afraid of using oils on their faces, but trust me this renewal oil feels like a spa treatment every morning!
I am extremely excited about the growth of one of innovative, sophisticated and high quality beauty brands in South Africa and I am super keen for you all to go and have shop around the new Woolworths Mall Of Africa Beauty Counter for some of these amazing products. Don’t forget, if you head into the Woolworths Mall Of Africa counter and use the code #SarahxLaMer, you will get a lovely gift with your purchase courtesy of myself and La Mer. Hurry before their all gone!